CRS - What is it?
CRS is the acronym for 'central reservation system’. This is a computerized system that stores and distributes all information for all properties in the group.
The CRS communicates with other hotel systems such as individual property management systems (PMS), global distribution systems (GDS), Web Booking Engine and many more through applications referred to as application program interfaces (API).
CRS is an important tool for hotel groups to effectively manage their marketing and sales reporting from all channels online and offline